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Story of the Day - 5 February 2026

Pitch co-founder – ‘opportunity for 200 sites globally with 20 opening in UK over next five years’, ‘next launch here to be an important test with smaller scalable format’

Chris Ingham, co-founder of golf club concept Pitch, has told Propel he sees the opportunity for 200 sites globally, with 20 opening in the UK over the next five years, and its next launch here will be an “important test” for the business – with a smaller scalable format. Pitch, which Ingham co-founded with Elliott Godfrey, currently has three London locations, plus franchise sites in Dublin and Manchester.

Operators of multi-site hospitality companies can book up to three free places, or operators who are Premium subscribers can claim up to four free places by emailing: kai.kirkman@propelinfo.com

Propel’s definitive guide to the UK’s largest hospitality companies
Sign up to Propel Premium Club to receive the report now by emailing: kai.kirkman@propelinfo.com

Propel Exclusive Report

Propel's Experiential Leisure Report is available now

500 Report +

Propel 500 is back for the second year. It brings together the top 500 players shaping the industry, offering not only comprehensive listings but also deep insights into the forces driving growth, innovation, and transformation across the sector.

Propel 500 provides critical insights into the companies leading the charge in hospitality, including turnover, number of sites, key staff, and more.

The 45,000-word report also includes exclusive analysis providing a full understanding of the market’s dynamics, as the top companies in the sector shift position after a challenging year. Mark Wingett reviews the mergers and acquisitions changing the shape of the Top 500 as size increasingly matters. Katherine Doggrell examines the key developments in UK hotels and looks into one of the sector’s brightest lights; experiential leisure. Tim Street dissects the UK’s rapidly developing franchise market. Data expert Mark Bentley, business development director at HDI, looks at emerging growth sectors, and Meaningful Vision founder Maria Vanifatova analyses the latest trends in the quick service restaurant market.

Get the report

Propel’s 500 Report is available to Premium Club members for free.

To sign up to Premium Club email: kai.kirkman@propelinfo.com

In-depth insight into the UK hospitality market: two essential reports from Propel
Further reports available from Propel include: The International Brands report, featuring the 100 leading international brands in UK hospitality by site number, is available to order now. This comprehensive 30,000-word report covers company histories, leadership structures, site numbers and turnover figures – an essential resource for industry professionals. The top 100 features fast-growing brands from major international markets, including the US, Canada, Europe, Australia and Asia.
 
The Experiential Leisure Report is exhaustive a report on the fast-growing experiential leisure market. The report profiles the current shape of the experiential leisure market – including brands, estate size, trading type and geographical location and future trends.

5 February 2026

Exclusive – Australian bakery brand Brooki Bakehouse plans UK launch after securing new investment

Brooki Bakehouse, the Australian bakery brand, which is famed for its viral social media following, is planning to make its UK debut later this year after securing new investment, Propel has learned. Founded in 2022 by Brooke Bellamy, Brooki Bakehouse started as a 41-square-metre bakery in Brisbane’s Fortitude Valley and has since grown into one of Australia’s most recognisable dessert brands, with six sites across the country and four million social media followers.

5 February 2026

Russell Danks to step down as Laine Pub Co MD to join Pure Gym

Russell Danks is to step down as managing director of Punch Pubs’ circa 55-strong Laine Pub Company, after three years in the role, to join PureGym, Britain’s biggest health and fitness club operator. Danks, who was Punch’s marketing and strategy director for four and a half years, took up the Laine role in April 2023.

5 February 2026

KFC

KFC UK sees sustained growth in transactions as system sales increase 6.8% in 2025

KFC UK has said it saw sustained growth in transactions as system sales increased 6.8% for the year ended 31 December 2025 compared with the previous year. For the fourth quarter, sales in the UK, which accounts for 7% of KFC’s global system sales were up 7.4%, with in-restaurant sales increasing 9%.

5 February 2026

London generic image

Pubs and restaurants suffer longest period of job losses since financial crisis

A fall in pub and restaurant hiring has contributed to the longest period of job losses since the financial crisis, according to new figures. Staff numbers in Britain’s services sector, which includes the hospitality industry, have fallen every month since October 2024, when chancellor Rachel Reeves hit employers with a £26bn tax raid in her Budget.

5 February 2026

Taco Bell

Taco Bell launches ‘money-can’t-buy’ experiences platform in ‘standout’ UK market, Pizza Hut to shut 250 ‘underperforming’ US restaurants as part of strategic review

Taco Bell has launched The Live Más Club in the UK – an exclusive “money-can’t-buy” experiences platform that goes beyond traditional food rewards. While members get priority on new menu items and limited-edition food collaborations with emerging chefs, the club also offers VIP meet-and-greets with bands and music artists and soundcheck access.

5 February 2026

Magnolia Bakery

US bakery brand Magnolia Bakery eyeing UK launch

US bakery brand Magnolia Bakery is eyeing a launch into the UK, Propel has learned. The original Magnolia Bakery was opened in 1996 by Jennifer Appel and Allysa Torey in New York’s Bleeker Street – the duo making their signature cupcakes from leftover cake batter.

5 February 2026

Chipotle set for expansion in London, where restaurants now generating ‘strong cash-on-cash returns’

Chipotle Mexican Grill chief executive Scott Boatwright has said its London restaurants are now generating “strong cash-on-cash returns”, paving the way for expansion in the capital this year. Speaking following the company’s fourth quarter update, Boatwright said: “We are accelerating global expansion.”

5 February 2026

Britvic

Carlsberg turnover rises 18.8% after Britvic acquisition, soft drinks now account for 30% of total company volumes

Carlsberg has reported sales were up 18.8% after its Britvic acquisition in January 2025 and that soft drinks now account for 30% of its total volumes, which is double the figure before the deal. However, group organic growth was minus 0.6% excluding San Miguel, which the company lost the right to brew and distribute in the UK.

5 February 2026

Brits opting for fast-food over pubs and restaurants as inflation bites

British diners are increasingly turning their backs on the traditional pub and restaurant meal out, instead opting for “fast casual” options or premium fast-food outlets, according to new research by Meaningful Vision. Its full-year 2025 data – which tracks consumer traffic, pricing, promotions and store openings across more than 60,000 top UK fast food and casual dining outlets – showed restaurant and pub visits fell 6.8% last year, while fast-food traffic rose 0.9% over the same period.

5 February 2026

C&C Group

C&C Group hires new CFO

C&C Group has hired Adam Phillips as its new chief financial officer. Phillips joins from flooring company Headlam, where he has served as chief financial officer since March 2023. Prior to this, he was group financial controller at Mobico Group (previously National Express), a FTSE 250 multinational transport provider, from 2019 to 2023.

5 February 2026

Green & Fortune

London Museum appoints Green & Fortune as exclusive catering and hospitality partner

Independent hospitality business Green & Fortune has been appointed as exclusive catering partner for the new London Museum, following a competitive tender process. The ten-year contract will see Green & Fortune collaborate with London Museum on four innovative and creative new hospitality spaces, ranging from relaxed all-day dining, cafe and grab-and-go formats to a curated culinary events programme.

4 February 2026

Exclusive – hospitality tech firm Zonal acquired by Volaris Group

UK hospitality technology provider Zonal, which supports many of the sector’s biggest bar, restaurant, and hotel companies, has been acquired by Volaris Group, an established ‘buy-and-hold’ software and technology group headquartered in Toronto, Canada. Zonal, which was founded by the McLean family in 1979, said that the acquisition by Volaris heralds “an exciting new era” for the business, whose customers include Greene King, Mitchells & Butlers and PizzaExpress.

February 2026 ~ Premium Club

Premium Club readers to receive all the videos from Restaurant Marketer and Innovator

Propel Premium Club members are to be given access to the entire recording of the 2026 Restaurant Marketer & Innovator Conference. Members will be sent the video presentations on Friday, 13 February, at 9am.

Official welcome and headlines of 2025: James Hacon, managing partner at Think Hospitality.
Understanding value today: Maria Vanifatova, chief executive and founder of Meaningful Vision.
Market movers: who’s winning and why: Mark Bentley, business development director at HDI. 
Inside the boardroom – growth, marketing and what really matters: The panel features Sara McKennedy, managing director at Coco di Mama, Éadaoin McDonagh, chief operating officer at White Rabbit Projects, Laura Irving, managing director at JKS Restaurants, and Marcel Khan, chief executive at Fulham Shore.
Creating a new category – drinking chocolate: Romy Miller, chief marketing officer at Knoops.
From bowl to brand: scaling Pho: Libby Andrews, marketing director at Pho, talks to Charlotte Mair, founder and managing director at The Fitting Room. 
The north stars that drive Dishoom: In conversation with Fleet Street Communications chief executive Mark Stretton, co-founder Kavi Thakrar.
Breaking Into Britain: Alexis Melikov, chief executive of Tigermilk.
Fans, not followers: Jordan Graham, founder of Sugar Snap, in conversation with Paul Catterson, director at Orto Pizza, Sam Shephard, founder at Juice Jar, andPeter Coleman, co-founder of Seed
Aqua at 25: stories beyond the view: Marie Guenot, marketing director at Aqua Restaurant Group.
Scaling hospitality marketing without scaling the team: Michael Radley, co-founder at Joli, is joined by Hilary Ansell, marketing consultant and interim marketing director at Wasabi, Hester Mitchell, digital marketing manager at Bleecker Burger, and Tom Patrick, marketing director for Banana Tree and Las Iguanas at Big Table Group. 
Big launch energy: Evie Horsell, head of communications UK & Ireland at Big Mamma Group
Generation Z unlocked: Russell Danks, managing director at Laine Pub Co, 
Leading with insight – the human side of transformation: Kiran Quinn, group marketing director at RedCat Hospitality
Game on – scaling The Box: Laura Lewis, marketing director at Arc Inspirations.
Pizza with principles: David Tester, head of marketing at Franco Manca, is joined by George Lamb, co-founder of Wildfarmed
Five concepts, one vision — Incipio at Olympia: Rory Graham, marketing and brand director at Incipio Group.
Pubs reimagined: Jayson Perfect, chief operating officer at Butcombe.
What’s Next in Hospitality? The 2026 Playbook: James Hacon, Managing Partner at Think Hospitality. 
Feeding the GLP-1 generation: What happens when your customers literally lose their appetite? Katy Moses, managing director at KAM.
Well-being at the centre of socialising. Heleri Rande, partner at Think Hospitality, in conversation with Chris Miller, founder at White Rabbit Projects, Loui Blake, co-founder at Long Lane, and Nicci Clarke, marketing and culinary director UK at Sodexo Live!.
Creative spaces, bold moves: Anthony Knight speaks to Tom Kidd, founder of SetList.
When hospitality meets entertainmentThinking out of the box: Michelle Farrell, chief growth officer at Boxpark.
The neighbourhood effect: Marshall Dallas, Partner at Think Hospitality, speaks with Ankur Wishart, co-founder at Boxcar, and India Filippidis, head of marketing at Boxcar & The Italian Greyhound. 
From discounts to desire – reinventing Bella: Megan Trimble, marketing director at Bella Italia
Refreshing tradition: Laura Plum, marketing and communications director at St Austell Brewery.
Reinventing an Icon — The Prezzo evolution: Mark McCulloch MBE, fractional chief marketing officer at Prezzo Italian.
Building the marketing blueprint: Madeleine Phillips, marketing director at Various Eateries.
Scaling hospitality the right way – what every leader can start doing today: Deborah Jones, senior client success manager at Proinsight, speaks to Michael Farquhar, chief operating officer at ETM Group.
Interactive session: Global recruitment – what employees and employers say: Krishnan Doyle, founder at COREcruitment. 
The multi-concept challenge: Markus Thesleff, founder of Thesleff Group.
Lines around the block — Dave’s Hot Chicken’s digital activation: Peter Critchley, UK chief executive at Trison, is joined by Keyana Mohammadi, head of marketing at Dave’s Hot Chicken.
Beyond the plate – building brands with global impact: Tessa Graham, group brand director at Tashas Group.
 Have a seat at the Bill’s boardroom – how Bill’s turned guests into execs:Olivia Fitzgerald, managing director at 125 Data & Insights, speaks with Tom James, managing director at Bill’s
AI advantage – how smart guest platforms will redefine hospitality marketing: Dan Brookman, chief executive and co-founder of Airship & Toggle
How to think like a behavioural scientist: Daniel Bennett, global head of behavioural science at Ogilvy Consulting: Originality in the age of AI. Heleri Rande, partner at Think Hospitality, in conversation with Afroditi Krassa, founding director of Afroditi, and Bob Conwell, managing director at Mr Lyan Studio. Digital marketing for growth. Carey Benn, chief executive at Guestwise, in conversation with Naddy Onions, marketing director at Prezzo Italian, James Metcalfe, sales and marketing director at Urban Pubs & Bars, and Ewa Turney, senior product lead at Mitchells & Butlers. The Alchemist online – where brand meets technology: Aaron Morgan, head of marketing and Paul Jones, head of IT at The Alchemist.
How data changed everything – a live conversation with Dojo: In Jon Knott, head of data projects at Dojo
Cash-strapped luxury – how younger generations deal in taste, not wealth: Oliver Cousins, strategy director at Screen Pilot, 
Serving up loyalty – the future of restaurant dataLaura Vana, associate partner at Think Hospitality, in conversation with Kat Schofield, sales and marketing director at Permanently Unique Group, Holly Hilton, marketing director at Market Place Food Halls, and Ria Pattni, director of marketing at JKS Restaurants.
Scaling with sanity – navigating technology in multi-site growth: Laura Vana, associate partner at Think Hospitality, in conversation with Tasos Gaitanos, co-founder at Brother Marcus, Alex Large, co-founder at Brother Marcus, Tommy Giraux, head of restaurant systems at Honest Burgers, and Bjarke Just Nielsen, director at Norrlyst. Aligning technology for real-world impact: Joe Comiskey, digital director at Stonegate Group.
Pricing optimisation – fixing the execution gap. Joel Robinson, chief executive at Openr, in conversation with Toby Herbert, head of IT at Hall & Woodhouse, Sara McKennedy, managing director at Coco di Mama, and Mark Bentley, business development director at HDI.
The Digital Playbook for Scaling Restaurant Brands. Sophie Clarke, UK team lead at Popmenu, in conversation with Charlie Wood-Jones, Co-founder at Cawsburger.
Experiences That Sell – Gifting, Loyalty & New Revenue Streams: Dan Brookman, chief executive at Airship and Toggle, talks with Matt Preisinger, marketing and brand director at Brewhouse & Kitchen.
A cut above – The Butcher’s Club: Mark Warburton, founder of Cow & Sow and Alan Armstrong, fractional marketing director.

By joining Propel Premium Club members get access to essential insight through Propel Opinion pieces from leading industry commentators, plus our industry-leading databases, receive hospitality’s foremost newsletter first, watch vital video content and get event discounts.

February 2026 ~ Premium Club

Propel 500 is back for the second year. It will bring together the top 500 players shaping the industry, offering not only comprehensive listings but also deep insights into the forces driving growth, innovation, and transformation across the sector. Propel 500 will provide critical insights into the companies leading the charge in hospitality, including turnover, number of sites, key staff, and more. The 45,000-word report will also include exclusive analysis to provide a full understanding of the market’s dynamics, as the top companies in the sector shift position after a challenging year. Mark Wingett will review the mergers and acquisitions changing the shape of the Top 500 as size increasingly matters. Katherine Doggrell will examine the key developments in UK hotels and look into one of the sector’s brightest lights; experiential leisure. Tim Street dissects the UK’s rapidly developing franchise market. Data expert Mark Bentley, business development director at HDI, will look at emerging growth sectors, and Meaningful Vision founder Maria Vantifatova will analyse the latest trends in the quick service restaurant market.

Propel 500 will be released on Friday, 9 January at 9am and is
£595 plus vat.

Existing Premium Club Members can receive it on Friday, 9 January at 9am for
£395 plus vat.

Premium Club members will receive the report for free on Friday, 27 February at 9am.

Pre-order Propel 500 today by emailing: kai.kirkman@propelinfo.com

 

By joining Propel Premium Club members get access to essential insight through Propel Opinion pieces from leading industry commentators, plus our industry-leading databases, receive hospitality’s foremost newsletter first, watch vital video content and get event discounts.

February 2026 ~ Premium Club

Premium Club Opinion provides weekly insights from industry leaders. In this current edition, Markus Thesleff, Thesleff Group Founder, explains why the government’s policies are hurting more than just the sector. He claims that London investments are legacy only. Unfair business rates and hostile economic policies are crushing hospitality margins, driving talent and capital abroad. Fixed costs, rising crime and taxes deter growth, threaten London’s food leadership, and risk bankruptcies, jobs and long-term damage to UK culture and tourism. Also, Mark Wingett, Propel’s Chief Operating Officer – Editorial, looks at the fallout from The Revel Collective’s break up. He tells how after years of decline, strategic missteps and sector headwinds, Revolution Bars Group—later The Revel Collective—collapsed into administration. Softening late-night demand, covid, rising costs and failed restructurings led to break-up. Neos Hospitality and Coral Pub Company acquired assets, while many sites closed, marking the end of a once-influential UK bar brand. Meanwhile, KAM founder Katy Moses focuses on GLP-1 drugs and the effect their increased usage will have on hospitality. Speaking at Restaurant Marketer & Innovator European Conference (RMI), Katy warned GLP-1 drugs are reshaping hospitality. Millions eat and drink less, but choose venues offering lighter, customisable, transparent menus. Adapting portions, protein, low-alcohol and health-led options is essential, not niche. Lastly, Joaquin Lassala, head of real estate acquisitions at Big Mamma Group, discusses the lessons the business has learned opening 20-plus restaurants across Europe.Big Mamma’s expansion shows restaurant growth is fundamentally real estate-led. Success depends on micro-location fit, market-specific definitions of “prime,” strong local partnerships, design flexibility and disciplined pacing. Thoughtful site selection and deep local insight protect brand, culture and long-term performance. Big Mamma’s expansion shows restaurant growth is fundamentally real estate-led. Success depends on micro-location fit, market-specific definitions of “prime,” strong local partnerships, design flexibility and disciplined pacing. Thoughtful site selection and deep local insight protect brand, culture and long-term performance.

By joining Propel Premium Club members get access to essential insight through Propel Opinion pieces from leading industry commentators, plus our industry-leading databases, receive hospitality’s foremost newsletter first, watch vital video content and get event discounts.

February 2026 ~ Premium Club

READ PREMIUM CLUB'S DIARY FOR INSIDER SECTOR GOSSIP

Mark Wingett’s Premium Club Diary delivers insider sector gossip every week to Premium Club members. In this week’s edition, Propel highlights contrasting developments across the UK hospitality sector, spanning administration, stalled deals, new investment and diversification. Competitive socialising brand Sixes, backed by England cricketers including Ben Stokes, entered administration after a challenging trading period. Founded in 2020, the business expanded rapidly to 16 cricket-themed venues but has since closed several sites, including Fulham, Birmingham and Southampton, as well as its Moonshot baseball concept. Twelve sites remain, and a potential rescue involving secured lenders Aurora Leasing and Vantage Capital is being explored. Cornish Bakery, founded in 1994 and now operating 73 sites, explored a sale after strong trading and ambitious growth plans. Despite interest from private equity firm LDC and trade buyer Gail’s, negotiations failed due to valuation differences, leaving the business independent for now. Also, JKS Pubs completed a management buyout backed by a US-based tech investor, enabling founders JKS Restaurants to exit. The three-site London group will rebrand as Ardent Pub Group and plans up to eight new openings over the next three to five years. Meanwhile, Brighton-based Black Rock Restaurants has entered the pub sector with The Crazy Goose, replacing its former Coal Shed site. The opening reflects a flexible, all-day pub model as the group strengthens its senior team with a new marketing director.

By joining Propel Premium Club members get access to essential insight through Propel Opinion pieces from leading industry commentators, plus our industry-leading databases, receive hospitality’s foremost newsletter first, watch vital video content and get event discounts.

4 February 2026

Punch

McMullen’s exits leased and tenanted sector with Punch deal

The sale of 30 pubs to Punch Pubs & Co has seen family-owned brewer and pub operator McMullen’s exit the leased and tenanted sector. Propel reported yesterday (Tuesday, 3 February), that Punch Pubs & Co, the Fortress-backed operator of circa 1,300 community pubs, had acquired the 30 pubs, which are located across Hertfordshire and Essex and boast “strong trading histories, distinctive heritage and established positions at the heart of their local communities”.

4 February 2026

Brava Hospitality Group hires ex-BrewDog Bars MD and new people director

Brava Hospitality Group, the Prezzo Italian operator, has hired ex-BrewDog Bars managing director Martin Keith as its new director of customer, growth and innovation, and Emily Curtis, formerly of Pizza Hut and Starbucks, as its new people director, Propel has learned. Keith joins Brava, which is led by ex-BrewDog Bars chief executive James Brown, after stepping down as joint managing director of the Scottish brewer and retailer’s bar division in November.

4 February 2026

St Austell Beers

St Austell increases stake in Cornish craft beer company

South west brewer and pub company St Austell Brewery has increased its investment in Cornish craft beer company, Harbour Brewing Co. St Austell originally took a minority share in Harbour Brewing Co in 2022.

4 February 2026

Beannchor Group

Northern Ireland operator Beannchor reports record turnover of £37.5m in ‘competitive’ market

Northern Ireland hospitality company Beannchor Group has reported turnover increased to a record £37,485,824 for the year ending 30 June 2025 compared with £35,094,116 the previous year. Pre-tax profit was down to £5,758,028 from £7,360,690 the year before, when the group also received an insurance payout of £1,169,067 following a fire at one of its properties in 2022.

4 February 2026

Hotel pic

Fairview Hotels strengthens partnership with IHG with four new UK properties

Fairview Hotels has strengthened its partnership with IHG Hotels & Resorts (IHG) with the signings and openings of four new UK properties. They are the 114-room Voco London – Bloomsbury, and the Garner Hotel Lincoln, Garner Hotel Rotherham East and Garner Hotel Chesterfield North, which all have 91 rooms.

4 February 2026

Parliament

Government outlines new guidance to support employers ahead of law changes

Government ministers have rolled out new support to help British businesses ahead of new changes to employment law coming into effect from April. The move follows the passing of the Employment Rights Act 2025, which will include statutory sick pay becoming payable from the first day of sickness absence, alongside new day one rights for parental leave and paternity leave.

3 February 2026

Punch

Punch acquires 30 pubs from McMullen’s

Punch Pubs & Co, the Fortress-backed operator of circa 1,300 community pubs, has completed the acquisition of a 30-strong package of pubs from family-owned brewer and pub operator McMullen’s, for an undisclosed sum. The company said the pubs, which are predominantly leased and tenanted, are located across Hertfordshire and Essex and boast “strong trading histories, distinctive heritage and established positions at the heart of their local communities”.

3 February 2026

Greggs

Greggs overtakes Costa to become largest overall operator as UK branded coffee shop market grows 3.5% in 2025

The UK branded coffee shop market grew 3.5% in 2025, with Greggs overtaking Costa to become its largest overall operator. Allegra World Coffee Portal’s market report, Project Café UK 2026, shows that 420 net new outlets opened over the last 12 months, as the segment grew to 12,313 outlets.

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