Propel Multi Club – Pivot and profit


Video special – Mario Aleppo
founder of Fireaway

In this Propel video special, Mark Wingett, group editor of Propel Info, talks to Mario Aleppo, founder of the fast-growing pizza franchise Fireaway. Started in 2016, with one pizzeria in Sutton, the company recently opened its 100th UK site and is now eyeing an international launch. In the process it has become a £35m-turnover business. Mario talks about the origins of the business, the brand’s journey, standing out from competitors, finding franchisees, and taking its first steps overseas.


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